Telesales Services | Outsourced Telesales Company for Inbound and Outbound Selling
Telesales
Telesales is selling by phone, from first conversation to closed order. It is distinct from telemarketing, which warms a market and generates leads for someone else to close. A telesales agent is that someone: they present the offer, handle the objection, take the payment or the commitment, and own the number. Outsourcing it makes sense when your product can be sold in a conversation and the limit on revenue is simply how many skilled conversations you can hold in a day.
Global Empire Corporation provides outsourced telesales teams for inbound order lines, outbound sales campaigns, renewals, upgrades and win-back — recruited for selling ability, trained on your product, working in your CRM, and measured on revenue rather than on dials.
- Agents recruited and trained to close, not just to present
- Conversion, order value and retained revenue reported by agent and campaign
- Recorded sales with sampled conduct and disclosure review
- Outbound calling run to consent, do-not-call and calling-hour rules
- 1.1B+
- Transactions Processed
- 11+
- Contact Centers Worldwide
- 27
- Service in 27+ Languages
- 35.5k+
- Over 35000 Happy Employees
- 10M+
- New Customers Acquired
Measured on Revenue, Governed for Conduct
Telesales has two ways to fail. The first is to sell too little: agents who describe the product accurately and never ask for the order. The second is to sell too hard: results that look excellent for a quarter and then return as cancellations, chargebacks and complaints. A program worth having is built to avoid both, which means incentives and oversight have to be designed together.
We agree with you what a good sale is — the right product for that customer, properly disclosed, likely to stay sold — and measure agents on that, not on gross orders. Commission is tied to retained revenue. Every sale is recorded, a sample is reviewed against a conduct checklist, and cancellation and complaint rates are reported by agent alongside conversion.
Where a telesales team earns its keep
Telesales Services We Provide
Inbound Sales Lines
Calls from advertising, web and direct response answered by agents who can close, with overflow for campaign peaks.
Outbound Sales Campaigns
Direct selling to consented or existing-customer lists, with offers and scripts tested against live results.
Upsell & Cross-Sell
Relevant upgrades and add-ons offered during service contacts and through dedicated campaigns to your base.
Renewals & Subscriptions
Contract renewals, plan changes and lapsed-payment recovery handled before the customer drifts away.
Win-Back Campaigns
Former customers re-approached with a reason to return, and honest capture of why they left.
Order Taking & Payment
Orders entered directly into your systems and payments taken within card-security controls.
B2B Telesales
Transactional business-to-business selling — consumables, services, renewals — where the sale closes on the call.
Sales Verification
Independent confirmation calls that check the customer understood and agreed to what they bought.
How a Telesales Program Is Built
The offer and the list matter more than the script. We start there.
- <strong>Define a Good Sale</strong> — Eligibility, required disclosures, payment terms and what counts as mis-selling, agreed before any target is set.
- <strong>Build the Commercial Model</strong> — Targets and incentives tied to retained revenue, so agents are rewarded for sales that stay sold.
- <strong>Train on Product and Objections</strong> — Product knowledge, the real objections customers raise, and practice calls until agents can respond rather than recite.
- <strong>Launch Small and Test</strong> — A pilot team on a slice of the list, with offer, opening and timing varied and measured.
- <strong>Scale What Works</strong> — Winning approaches rolled out, weak ones dropped, and results reviewed weekly by agent, list and offer.
Telesales vs Telemarketing, and Why the Difference Matters When You Buy
The words are used interchangeably, and in North America 'telemarketing' often covers both. The distinction is worth keeping because it changes who you hire and what you pay for. Telemarketing creates interest: it researches, qualifies, invites, surveys and books, and hands the opportunity to a salesperson. Telesales completes the transaction. A telemarketing agent succeeds by being persistent, organised and pleasant. A telesales agent needs all of that and must also be able to recognise a buying signal, handle a price objection without discounting by reflex, and ask for the order and then stop talking.
That is a rarer skill, and it is why telesales recruitment, pay and attrition look different. It is also why the commercial model matters more. Pay a telesales team purely on gross orders and you will get orders — including the ones that cancel within the cooling-off period, the ones that charge back, and the ones that generate complaints to your regulator. Tie reward to revenue that is still there at sixty or ninety days and behavior changes at once. When you compare providers, ask what happens to an agent's commission when a sale cancels. It is the single most revealing question available.
Some products suit telesales and some do not. It works where the offer can be understood in one conversation, the price is within the authority of the person answering, and the decision does not need a committee — consumer services, subscriptions, insurance and financial products within their rules, renewals, consumables, upgrades to existing customers. It works poorly for considered enterprise purchases, where the telephone's job is to secure a meeting. If your product sits between the two, a blended model — telemarketing to qualify, telesales to close the smaller deals, field or account sales for the larger — usually outperforms forcing everything down one route.
- Telemarketing creates the opportunity; telesales closes it
- Closing is a rarer skill, with different recruitment, pay and attrition
- Ask what happens to commission when a sale cancels
- Best for offers understood in one call and decided by the person who answers
Frequently asked questions
What are telesales services?
Outsourced selling by telephone. Agents handle inbound sales enquiries and make outbound sales calls, present your offer, handle objections, take the order and payment, and record the sale in your systems. The provider is measured on sales results.
What is the difference between telesales and telemarketing?
Telemarketing generates interest, leads and appointments for a salesperson to follow up. Telesales completes the sale on the call. In practice the terms overlap, particularly in North America, so it is worth confirming which outcome a provider is actually accountable for.
How do you prevent mis-selling?
By defining what a compliant sale is before launch, tying incentives to retained revenue rather than gross orders, recording every sale, reviewing a sample against a conduct and disclosure checklist, and reporting cancellations and complaints by agent alongside conversion.
Is outbound telesales legal?
Yes, within rules that vary by country and, in the United States, by state: consent requirements, do-not-call lists, permitted calling hours, caller identification, restrictions on automated dialing and mandatory disclosures. Calling existing customers is generally less restricted than calling cold. We build these controls into the campaign and keep the records.
Can your agents take card payments?
Yes, using controls that keep card details out of call recordings and away from agent screens where your payment setup allows. The approach is agreed with your payment and security teams.
How is a telesales program priced?
Commonly per productive hour, per hour plus a performance element, or, for proven campaigns, with a larger share tied to results. Pure commission-only arrangements are rare for good reasons: they push risk onto the provider before the offer is proven and encourage exactly the conduct problems described above.
TESTIMONIALS
Our trusted clients
Global Empire provides reliable 24/7 coverage with live support when it matters most. Their breadth of service, professionalism, and ability to answer calls quickly has made a major difference for our organization. We’re very happy with the partnership and would recommend them confidently.
Wait times no longer exist with the service Global Empire provides. We have cut labor costs dramatically, eliminated overhead from dispatch staffing, and our clients are getting picked up quicker. Spending less while improving service has become the backbone of our business.
We are not only meeting but exceeding our service level objectives. Global Empire resolves many calls without needing a live agent, and the calls that require support are answered quickly and handled faster than before. Their reporting gives us visibility anytime we need it.
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