Appointment Setting
Appointment Setting Services | B2B Appointment Setting & Outsourcing
Appointment setting services put qualified meetings on your sales team's calendar so your closers spend their time closing rather than prospecting. Outsourced appointment setting gives you a trained team, established process, and the tooling to run consistent outreach from day one.
Global Empire Corporation runs B2B and B2C appointment setting programmes built around your qualification criteria — researching target accounts, engaging decision makers across phone, email, and digital channels, and booking meetings your team can actually work.
- 1.1B+
- Transactions Processed
- 11+
- Contact Centers Worldwide
- 27
- Service in 27+ Languages
- 35.5k+
- Over 35000 Happy Employees
- 10M+
- New Customers Acquired
Qualified Meetings, Not Just Booked Slots
A booked meeting is only valuable if the prospect shows up and fits. Our appointment setting call center teams work to a written qualification definition agreed with you before the programme starts, so every meeting handed over meets the same standard.
We track meeting acceptance, attendance, and downstream opportunity conversion — not just booking volume — because those are the numbers that tell you whether the programme is producing revenue.
- Written qualification criteria agreed before launch
- Meetings confirmed and reminded to reduce no-shows
- Full CRM logging with the context your closers need
- Disputed-meeting review process defined up front
For sales teams, agencies, and growth organizations
Appointment Setting Services We Deliver
B2B Appointment Setting
Reach decision makers at target accounts and book qualified discovery meetings.
B2C Appointment Setting
High-volume consumer outreach for consultations, estimates, and in-home visits.
Outbound Prospecting
Research-led account targeting and multichannel outreach into your defined market.
Lead Qualification
Screen inbound and outbound interest against your criteria before it reaches sales.
Calendar Management
Booking, confirmation, rescheduling, and reminder workflows that protect attendance.
CRM Integration
Meetings, notes, and prospect history logged directly into your existing systems.
Multichannel Outreach
Phone, email, and social sequencing rather than reliance on any single channel.
Pipeline Reporting
Meeting-to-opportunity and opportunity-to-close reporting, not just activity counts.
How Our Appointment Setting Programmes Work
A structured process that gets to qualified meetings quickly without sacrificing fit.
Define the Qualified Meeting
We agree firmographic criteria, buying signals, disqualifiers, and what counts as a genuine discovery conversation.
Build the Target List
We research and construct the account and contact list from your ideal customer profile.
Launch Multichannel Outreach
Trained callers engage prospects across phone, email, and social with messaging built for your market.
Book, Confirm & Hand Over
Meetings are booked, confirmed, logged in your CRM, and handed to your closers with full context.
Review & Refine
Closer feedback on accepted and rejected meetings feeds directly back into targeting and messaging.
Related services
Build a complete support programme
Frequently asked questions
What is the difference between appointment setting and lead generation?
Lead generation can stop at an interested contact. Appointment setting carries the prospect through a qualifying conversation and books a confirmed meeting on your sales team's calendar.
How do you define a qualified appointment?
We agree the definition in writing before launch — firmographic criteria, buying signals, disqualifiers, and what constitutes a genuine discovery conversation — along with a review process for any meeting your team rejects.
Do you handle B2B and B2C appointment setting?
Both. B2B programmes focus on reaching decision makers at target accounts; B2C programmes handle higher-volume consumer outreach for consultations, estimates, and in-home appointments.
How do you reduce no-shows?
Meetings are confirmed at booking and reminded ahead of the slot, and we report on attendance rather than bookings alone so the incentive stays on meetings that actually happen.
Will appointments be logged in our CRM?
Yes. Meetings, prospect notes, and interaction history are logged directly into your existing CRM so your closers get the full context rather than a calendar invite.
TESTIMONIALS
Our trusted clients
Global Empire provides reliable 24/7 coverage with live support when it matters most. Their breadth of service, professionalism, and ability to answer calls quickly has made a major difference for our organization. We’re very happy with the partnership and would recommend them confidently.
Wait times no longer exist with the service Global Empire provides. We have cut labor costs dramatically, eliminated overhead from dispatch staffing, and our clients are getting picked up quicker. Spending less while improving service has become the backbone of our business.
We are not only meeting but exceeding our service level objectives. Global Empire resolves many calls without needing a live agent, and the calls that require support are answered quickly and handled faster than before. Their reporting gives us visibility anytime we need it.
We set very challenging service level objectives and insist on those standards being met. At first we were unsure if Global Empire could consistently deliver at that level, but they proved they could. Based on performance and reliability, we know we made the right decision.
Service matters greatly for customer loyalty and experience, and Global Empire provides exactly the professional support required. We’re confident we achieve more value in our contact center because of the strategic partnership and the consistency of their service.
During our recent flood disaster, Global Empire provided messaging services vital to our communications management. Their quick, efficient, and professional response stood out throughout the crisis. In situations like this, service quality is not taken for granted — it’s recognized.
Excellent service — we consistently receive comments about how professional and friendly their agents are. To our customers, it feels seamless and they assume the people answering are part of our in-office team. It has worked out far better than we thought possible.
Global Empire has provided essential call center services for over a decade, responding to medical and non-medical emergencies with accuracy and professionalism. Their commitment to quality and continuous learning is clearly reflected in the service they deliver.
I never realized how much overtime we were paying until we started using Global Empire. We were able to eliminate overtime completely while improving how calls are handled. Now our staff can focus on other important tasks that keep our customers happy.
I wasn’t using all the options Global Empire offered until one of their representatives noticed and reached out. Based on their recommendations, we made several changes that saved money and improved response time. Customers now comment on how efficiently our business runs.
We believe excellent customer service provides the sharpest competitive edge. Global Empire shares that same vision and works closely with us to deliver the best possible service quality. Their partnership supports our ongoing commitment to excellence.
The main reason we work with Global Empire is the ‘red carpet’ treatment. They have the best group of agents I’ve worked with in over 20 years, and they consistently maintain high standards for compliance and customer interactions. They lead by example.
Efficient, professional service with a personal touch. It’s rare to find a provider that consistently delivers both quality and responsiveness at this level.
Over the years I’ve been impressed with the professionally trained staff at Global Empire. Our customers are often anxious or angry, and their team consistently puts them at ease. In two decades, we have never had a customer complaint — which says everything.
As we expanded from Europe into North America, we knew customer service and technical support would be critical to success. We were impressed to learn Global Empire was handling support for a market leader. After working with them, it’s clear why — their service sets the standard.
One of our members struggled with registration and called our toll-free number. The Global Empire agent remained calm, extremely helpful, and professional throughout a long troubleshooting process. Because of that call, the customer remained loyal — and that is a huge asset.
Global Empire is over-delivering on SPH and sales targets. Their performance has helped us reduce acquisition costs significantly, and they have proven to be the missing link in our growth strategy.
I can’t believe we didn’t use Global Empire sooner. Since joining, our order accuracy improved, wait time is virtually gone, and customers receive their orders correctly and on time. This partnership has had a major impact on our national pizza business.
Because of their experience in the energy industry, Global Empire has become a valued marketing partner. Their call center solutions help us acquire customers, retain them, and provide quality service after the sale — 24 hours a day.
Our business relationship with Global Empire has been long and very satisfying. Their employees deserve full credit for the professionalism and consistency they bring to every interaction. I know firsthand how stressful frontline work can be, and their team delivers every time.
Global Empire has been an integral part of our business for years. Our customers expect to speak with someone who can assist immediately, and their team consistently delivers. They maintain professionalism, empathy, and flexibility, making it easy to work together.
With so much outsourcing in the answering services space, it was a relief to find a provider that is truly efficient. The pricing is excellent, onboarding was smooth, and our clients were far happier speaking to a live operator instead of voicemail.
We have partnered with Global Empire for over 15 years and they remain a crucial part of our 24/7 operations. They support multiple sites across states, and we couldn’t be happier with their service, reliability, and long-term consistency.